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ICICI Prudential FMCG Fund - Direct Plan - Growth is an equity scheme managed by ICICI Prudential Mutual Fund. Over rolling three-year windows since inception, investors earned a median compounded return of 14.90%, with the bottom and top quartiles at 9.70% and 20.27% respectively. It has ranked in the top half of its category for 0 of the last 2 reported years. The total expense ratio is 1.68% on assets of ₹1,676Cr. The fund is currently managed by Nitya Mishra, appointed within the last year.
Lower is better.
This scheme classifies as Large-Blend on the 3x3 equity style box, with 98% of its portfolio classified as of 2026-05-29.
| Holding | Sector |
|---|
| Window | Min | P25 | Median |
|---|
Point-in-time CAGRs cherry-pick a single start date. The chart below shows the distribution of every possible rolling start over the fund's history, so you see the range of investor outcomes — not just one date's number.
Backtested SIP outcomes across both rolling-window scenarios and named historical stress events (COVID, Election uncertainty, Russia/Ukraine, etc.), plus per-manager alpha during their tenure on this scheme.
Same fund, monthly SIPs over rolling 1/3/5-year windows.
Mutual fund investments are subject to market risks. Read all scheme-related documents carefully. Past performance is not indicative of future results. MintByte is an AMFI-registered Mutual Fund Distributor (ARN-314872) and APMI member (APRN-01658). MintByte does not issue buy/sell recommendations on specific securities — the site is an educational data and analytics platform. Star ratings on this page reflect a 3-year category-quartile position computed in-house and are educational only.
Mutual fund schemes are subject to market risk. Read all scheme-related documents carefully before investing. Past performance is not indicative of future results. MintByte is an AMFI-registered mutual fund distributor (ARN-314872). MintByte does not issue buy/sell recommendations on specific securities — the site is an educational data and analytics platform. Not investment advice. Methodology · How we earn.
In-house derivations using 3-year daily NAV vs benchmark. See methodology.
| Weight |
|---|
| HINDUSTAN UNILEVER LIMITED | Consumer Defensive | 18.89% |
| ITC LIMITED | Consumer Defensive | 18.43% |
| BRITANNIA INDUSTRIES LIMITED | Consumer Defensive | 7.21% |
| Varun Beverages Ltd | Consumer Defensive | 5.23% |
| TATA CONSUMER PRODUCTS LIMITED | Consumer Defensive | 4.99% |
| UNITED SPIRITS LIMITED | Consumer Defensive | 4.01% |
| GODREJ CONSUMER PRODUCTS LIMITED | Consumer Defensive | 3.98% |
| UNITED BREWERIES LIMITED | Consumer Defensive | 3.15% |
| DABUR INDIA LIMITED | Consumer Defensive | 2.25% |
| MARICO LIMITED | Consumer Defensive | 2.17% |
| AMRUTANJAN HEALTH CARE LIMITED | Healthcare | 2.01% |
| PIDILITE INDUSTRIES LIMITED | Basic Materials | 1.21% |
| ASIAN PAINTS LIMITED | Basic Materials | 1.05% |
| RADICO KHAITAN LIMITED | Consumer Defensive | 0.89% |
| MOLD-TEK PACKAGING LIMITED | Consumer Cyclical | 0.76% |
| BIKAJI FOODS INTERNATIONAL LIMITED | Consumer Defensive | 0.76% |
| KANSAI NEROLAC PAINTS LIMITED | Basic Materials | 0.71% |
| EMAMI LIMITED | Consumer Defensive | 0.70% |
| JYOTHY LABS LIMITED | Consumer Defensive | 0.69% |
| COLGATE-PALMOLIVE (INDIA) LIMITED | Consumer Defensive | 0.67% |
| GALAXY SURFACTANTS LIMITED | Basic Materials | 0.67% |
| AVENUE SUPERMARTS LIMITED | Consumer Defensive | 0.54% |
| EPL LIMITED | Industrials | 0.20% |
| BHARTI AIRTEL LIMITED | Communication Services | 0.17% |
| Sapphire Foods India Limited | Consumer Cyclical | 0.12% |
| Sector | Holdings | Weight |
|---|---|---|
| Fast Moving Consumer Goods | — | 82.74% |
| Healthcare | 1 | 2.01% |
| Chemicals | — | 1.88% |
| Consumer Durables | — | 1.76% |
| Consumer Services | — | 1.63% |
| Capital Goods | — | 0.96% |
| Telecommunication | — | 0.17% |
Active bets vs the average Equity fund. Biggest deviations shown first.
Accent bar = fund's actual sector weight. Vertical black tick = category average for the same sector. Green overlay = overweight, dashed red = underweight. The biggest active bets show first.
| P75 |
|---|
| Max |
|---|
| Positive % |
|---|
| 1Y | -13.51% | 3.04% | 17.29% | 22.26% | 51.03% | 80.2% |
| 3Y | 0.34% | 9.70% | 14.90% | 20.27% | 26.23% | 100.0% |
| 5Y | 7.84% | 10.57% | 14.25% | 16.08% | 17.23% | 100.0% |
Each cell is one year. Q1 = top quartile within the AMFI category for that period. Cell label is the last two digits of the year.
Top-10 weight 70.3% means the manager bets the fund's outcome on a small basket. Effective-N is the inverse Herfindahl index — a measure of "how many positions effectively drive the fund" after weighting. Category: Equity.
Compounding maths on a notional ₹10 lakh lumpsum at 12% gross annual return. Green bar is what you'd have without the fee; red overlay is the fee drag. Fee is constant in this scenario — actual outcomes depend on real returns and any future TER changes.
What an investor SIPping into this fund actually got during named market shocks.
Each row is a back-tested SIP — monthly contribution over the regime's duration, no fees adjustment beyond NAV-baked TER. XIRR is the annualised IRR of those cashflows; Abs return is the absolute cash-on-cash; Max DD is the deepest drawdown experienced mid-investment. Past performance is not indicative of future results.
Alpha is the annualised excess return vs benchmark over the manager's tenure on this scheme. Beat-benchmark = total return beat the index over the same window.